Description
This is freedom absolute.
The first all-terrain SUV from Rolls-Royce makes luxury off-road travel a reality for the first time.
Pinnacle luxury is now effortless, everywhere.
When Rolls-Royce announced three years ago that it would launch Cullinan, it did so in the knowledge that its customers around the world had asked it to build “The Rolls-Royce of SUVs”, with luxury, performance and usability not seen before in the SUV market. Many of these customers were younger, very successful high-net-worth individuals who are heavily engaged in the experience economy, and wanted a Rolls-Royce that would take them to the ends of the Earth in ultimate luxury.
Automotive mobility has always been a fast moving and dynamic business, with new concepts – such as SUVs – appearing with great regularity. But those new concepts need to be perfected in order to be adopted by those customers who will accept no compromise – the patrons of true luxury. Hence the Rolls-Royce Cullinan.
“History set our precedent, and today Rolls-Royce answers its call to action,” comments Müller-Ötvös. “Our answer to the visionaries, adventurers, explorers and those who believe in the supremacy of liberty is the Rolls-Royce Cullinan.”
Features
Commissioned Collection paint
22’’ Shadow alloy wheels
Wheel centres match to wheel
Immersive seating with centre console
Front massage seats
Front ventilated seats
Rear ventilated seats
Bespoke interior charge
Instrument panel with top stitch
Embossed SoE to doors
Seat piping
Contrast stitching
RR monograms to headrests
Extended veneer centre line
Extended veneer fascia
Shooting starlight headliner
Enhanced clock face
Driver’s assistances
Rolls-Royce Bespoke Audio
Rear theatre configuration
Picnic tables
Heated passenger surround
Boot preparation
Illuminated treadplates Cullinan
Lambswool footmats
Signature key